10 reasons to have a website!
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To establish your business on the internet
The fact that there are several million households in Ireland have access to the Internet makes it the first reason for your business to have a website. You are not restricted to just Ireland, your customers could come from around the world!!
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To advertise your business
Think of your business website as an online brochure. What makes it different from the traditional print brochure or newspaper advert is that your existing and potential customers can access it anytime and anywhere.
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To save on advertising costs
Having a well-designed business website advertise the business itself is very effective, and it is far more economical than placing ads on the TV, radio, newspaper, direct mail, etc. The only major cost involved is the website development cost and this is just €299, (after the first year, the annual cost for hosting and the domain name will be €99). Updating and maintenance costs are minimal comparing to other recurring advertising costs.
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To save the environment
Wouldn’t you like to be a little bit more environmental friendly to our Earth? With your business website, you may not need to print as many brochures, flyers, etc. as you had before. The amount of paper may be equivalent to a few trees, but it does count!
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To make changes quickly
Again, think of your business website as an online brochure. It is distinct from the print brochure in that changes can be made and mistakes can be corrected almost instantaneously from within the Joomla! admin section of the website, at little or no cost at all. With your website, your existing and potential customers can get the latest updates on your new arrivals, specials, prices, etc. on a daily or weekly basis.
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To enhance your customer service
As mentioned in reason #2, a business website would be of great assistance for individuals who are leading a busy lifestyle; with a few clicks of the mouse, they can get access to information regarding your trading hours, your products, pricing, etc. Furthermore, people who are regular e-mail users would appreciate it if they can send e-mail asking questions through your website.
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To protect your local market
Under the impact of globalization, there is a great chance that your existing and potential local customers go online and purchase goods/services (that your business specializes in) from other businesses. By having a website, your local market can be protected!
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To reach a specialized market
If your business is specialized (ie. it concentrates on a distinct area, for example, boat sales, hairdressers, horse riding clubs, dance/music lessons, painters, car dealers, etc.), then having a business website is a great way to exhibit your professionalism in your area of expertise.
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To stay competitive
Do you know that now at least 70% of Irish companies have a Web presence? Your competitors may have already been in that seventy percent. If they have not had a website, chances are they may not be very happy to know that you have one!
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To sell online
For many small to medium-sized businesses, being able to sell their products/services through their business website is not a necessity. However, with the rapidly-increasing number of Internet users conducting business online, businesses may have to eventually consider this avenue! We can add a fully functional online shopping cart system to your new website for an additional €99!!